Fund Your Business Your Way: Founder’s Guide to Equity

📝 Description:

This is the second day of our Funding Accelerator 2 day bootcamp.It helps you understand how equity investment works and when it is the right option for your business. You will explore the different types of equity funding, learn what makes a business investable, and understand how investors assess potential opportunities. It gives you clarity on valuation, investor relationships, and the steps you can take to get your business investment ready.

Funding Accelerator programme is a 2 day intensive programme consisting of 6 expert‑led workshops. You may attend the full programme or join just one day, depending on your needs. The programme supports founders to match their growth ambitions with the right funding approach by providing structured learning, practical tools, and real examples.

📚 What to expect:

• An introduction to equity funding and why a business may choose to seek investment.
• A breakdown of different equity routes, including angels, venture capital, and equity crowdfunding.
• An Action Lab focused on identifying the next steps you can take to strengthen your investability.
• An introduction to the key financial metrics that signal business strength and fundability.
• A step‑by‑step look at how to organise your financial information for funders.
• An introduction to storytelling principles that make pitches memorable.
• A breakdown of the key ingredients of an effective pitch.
• Practical exercises that help you refine your message and structure your pitch.
• Real founder stories showing how others improved their pitch and secured opportunities.
• A Pitch Club session that helps you practise your delivery and receive supportive feedback.
• Practical exercises that help you understand how investors assess value and potential.
• Real founder stories showing how others prepared for and secured equity investment.

👥 Why attend:

• Understand the pros and cons of equity funding and when it is most effective.
• Gain clarity on what investors look for in an investable business.
• Learn how to approach valuation and present your growth potential clearly.
• Build confidence in preparing your business for investment conversations.
• Leave with defined actions that move you towards becoming investment ready.
• Understand which financial indicators funders prioritise during assessment.
• Gain confidence in preparing and presenting your financial information.
• Learn how to build forecasts that support your funding goals.
• Identify actions that help improve financial clarity and business performance.
• Strengthen your readiness for funding conversations and future applications.
• Learn how to pitch your business in a clear and compelling way.
• Understand how to express your value, vision, and traction with confidence.
• Build a repeatable structure for future pitching opportunities.
• Develop confidence through practice and real‑time feedback.
• Strengthen your ability to communicate with funders, partners, and stakeholders.
• Join a community of founders who are also building funding confidence and exploring growth opportunities.

🗣️ Our guest speakers on day one include:

TBC + NatWest Bank and successful community examples.

Thanks to BIPC for their generous provision of the venue and to the team at EnSpire for their powerful partnership and support as part of our joint commitment to Equinox.

📲 Download our Accelerator app to get the most out of your journey:

Power your progress by joining your Accelerator groups, accessing resources, and staying connected to your community, all in one place.

Download on the App Store or Google Play: www.acceleratornatwest.com/signup/N9n5pB